In the early 1970s, as the women’s liberation movement was gaining momentum, Ivan and Mary Elizabeth, our founders, were determined to create products that would actually improve women’s lives. They believed that no woman should be shamed for having vaginal issues, that every woman had the right to be in control of her vaginal care, and no woman should suffer in silence.
Mary Elizabeth came up with the name Vagisil®. Despite the facts, the US government tried to silence us. Television networks in the US tried to censor us. They hated our name. Even with the Sexual Revolution going on at the time, no one said the word vagina in public. Still, the name Vagisil® was here to stay. We were intentional about being a beacon for every woman seeking relief and better vaginal care.
For over 40 years, Vagisil® has been the brand women trust to solve the vaginal issues that affect us all. There’s so much to celebrate about being a woman and having a vagina. We believe suffering and feeling shame should never be a part of it. That’s why Vagisil® always has been—and always will be—shameless about vaginal care.